Mountain Vets Contracting
Mountain Vets Contracting was one of my first clients, and a local roofing company in Boise, Idaho. It was founded by two veterans who have served in the Air Force and the U.S. Army. They ran a decent business, but lacked one thing: social media marketing.
Previously, they were operating purely by word of mouth. And while I don’t underestimate that power, I do believe that it should be complimented by another form of advertising. Social media was perfect for that. The problem? It’s a roofing company. Not many of us are looking to buy a new 8000 dollar roof when we could spend 8000 dollars on a trip or investment. But, I figure if one can market a roofing service, they can market anything else, as well.
With me, MVC has had great success in reaching new potential customers and showcasing what they’re good at. Monthly, we reach around 3,000 – 5,500 locals, and have had great success with our monthly discounts that target a new potential customer source, such as law enforcement, teachers, military, etc.
Melanie Wood Designs
Melanie Wood is an Idahoan interior decorator who has been designing for over 30 years, independently. She just recently was introduced to the prospects of social media marketing, and the power it has on a company wishing to grow it’s customer base.